If you’re posting a property for sale, including costs so your potential buyers can immediately determine if they would even think about purchasing.
The most important thing you do not wish is for buyers to leave because the price is higher than anticipated. Provide all the essential information upfront to ensure your leads feel more comfortable and qualified.
Additionally, if a property was sold at a higher price than the asking price, ensure you include the percentage of what it cost more than it was in the “sold house” posts. Buyers knowledgeable about the neighborhood can utilize this information to gauge the price of homes that sell in the areas they’re interested in.
If someone purchased a home for less than the price it was advertised for, and you want to share the news, post the purchase. Include a call to action informing people to contact you if they search for similar outcomes.
Staff features allow users to see an insider’s view of what goes on in the office.
Celebrate your events with your friends and users. For example, if you or an agent is welcoming a baby, share behind-the-scenes photos showing the party you held for them.
If you’re preparing for your open house event, share images of yourself putting up your signage or speaking to potential buyers. Please look at the things you do daily and publish them on your buy facebook likes. This way of displaying to users who you are as a person and making you appear more personable, not just a person who is looking to promote something.
Use milestones to share with users to enhance the user experience.
Share your appreciation for customers by sharing important milestones, such as how long you’ve served the community, the 100th customer you did, or even an award you earned for your industry.
This allows you to connect with customers so that they can benefit from your successes and continue to be supportive of your work.
Make posts of celebration that highlight the success of your customers.
The process of buying a house is a stressful experience. From securing a loan to participating in bidding wars, only to lose the dream home, buyers face a variety of stress to deal with.
This is why, when a customer is satisfied with their purchase is worth celebrating and publishing a posting on your site.
Upload a picture of someone entering your new house for the first time or sitting in front of it with their family.
Let us know the causes you are a supporter of with users.
Another method to demonstrate your commitment and dedication to your neighborhood is to join forces with causes that are important to you.
If you need an occasion or a promotion within the organization, share it with your followers and those who visit.
Like this one, Share hashtags with hashtags so that people can search for other posts related to them and participate or contribute to the cause.
In addition to the general posts, in 2016, Facebook introduced a fundraiser feature that allows you to create fundraiser pages for verified nonprofits. If you’ve made your fundraiser page, you can share the link on the post to enable users to contribute to the page.
Reduced prices on shares to help allow homes to be sold fast.
Research suggests that the best month to buy a home in January. At this point, homes have been available for about three months on average and are an ideal candidate for a price reduction.
If you lower the listing price of your properties and you can share the information, make a post to inform potential buyers.
What’s impressive about this article is that it uses Emojis to draw attention to the most important details within the post. The eyes of the readers will be drawn to read more.
There are also photos from this property to remind potential buyers they’re receiving them.
Offer other services you offer to expand your customer base.
If you’re involved in areas other than commercial real estate, you can use the Facebook pages you post to highlight the different services you offer.
This allows you to reach out to more than residential customers and extend your reach to those who rent and those looking to purchase commercial properties.
Professionally share professional videos of the latest listings.
It is crucial to receive the maximum attention on new listings to boost the likelihood of selling them swiftly. One approach to accomplish it is to stage your property and make an investment in professional videographers to document the property.
Making notes on each shot is possible to let viewers know what they’re looking at. Eighty percent of the videos uploaded to Facebook are watched without sound, so make sure to include the text in the video to communicate to viewers what particular features stand out in every room to keep them captivated.
Use your office hours to enhance customer experience.
If you’re available only during certain day hours, inform users. Nothing is more frustrating than having a client try to get in touch with the agent and not receive a response when they’d like one.
Post a blog post that describes your availability. It would help if you shared it at least once each week since the more frequently you post and the more frequent the feed your posts appear. Therefore, whether visitors to your site are viewing your seat for the first time or someone else needs reminding them, make sure your hours of operation are straightforward.
In the year 2016, Facebook released its color background feature. Select a striking background color and text that pops out on your page and draws users’ attention.
Add a Messenger button to facilitate communication.
Facebook Messenger now has over 1.2 billion users, with one billion messages being sent between individuals and businesses each month. People expect to talk with you in real-time, So make sure you not only include a Messenger button on the bottom of your site but also that you share it on your page to remind people of the new features that the feature is to you on the page.
Create a prominent properties tab
Facebook business pages have primary tabs you can utilize to display various types of information to the users. For instance, you can access accounts such as Reviews, photos, Videos, Offers, and other things.
If you’d like to showcase more of your content, Facebook lets you create custom tabs. For instance, you can create an account that displays all your highlighted properties. Every week, you should blog about your customized bill to remind people that it’s theirs to browse through properties.
The advantage of having customized tabs and sharing information about them is that it helps users locate what they’re looking for instead—browsing through the entirety of the content you can find on your Facebook homepage.
Set up the property search tab
Like a customized tab, create an option that lets people look up your property listing directly from the Facebook pages you have. This way, they won’t need to leave Facebook to find the required information. They’re more likely to follow the search process when they don’t have to leave the site. They spend their time on the internet.
Another suggestion is to post a message on this feature to ensure visitors to your site know it’s accessible for use.
Post a high-quality Profile and cover photo
Be aware that most people are visually impaired, about 65% of the population. To make your website more inviting, share quality profiles and cover images.
Your posts do not require the same polished appearance; however, the first thing visitors are likely to see when they arrive on your site is your profile and the cover photo.
Create a comprehensive About page
In addition to the posts, you’ll post on your blog, ensure the profile you’ve created is completed. Include the most pertinent and essential information first to ensure that it is immediately easy for visitors to reach you or access your site, who you are, and what you’re hoping to accomplish for them.
Although this isn’t technically a page, it contributes to your website’s overall effectiveness. Your customers want to find the information they require quickly, and a comprehensive About page is helpful.
Include hyperlinks to other profiles on social media and websites.
To be recognized as a reliable expert in the field of real estate, don’t be afraid to post hyperlinks for different Facebook pages and companies websites. It doesn’t matter if they’re different real estate professionals, just other companies you work with.
If, for instance, there’s one particular bank representative with whom you’ve developed a relationship, post the link to their page on Facebook and the website. You can recommend them to those looking for the mortgage per approval and whenever they have special deals and programs, make sure to share information on your page.
The partners you have could do the exact process to bring visitors back to your site.
Invite your audience members to sign up for your email list.
Use the bright background to encourage users to sign up for your company’s mailing lists. Select a bright color like yellow or red so that the posts will be noticed immediately when people browse your site.
Include a hyperlink to your newsletter sign-up page to ensure that it takes just one or two steps to sign up. The simpler it is to sign up for the users, the more likely they’ll be to complete it.